December 19, 2009 at 11:11 pm · Filed under Online Marketing
It is very logical to run a project when you talk everything in numbers and when every little spent is done with a very targeted approach. Thats the beauty of taking your business online and most importantly, evolving the models to scale the processes. But it makes sense doing the things only if you follow very logical processes involved for the same ensuring you that none of the work is any waste of effort or resource.
The preliminary work that needs to be done is as below :
- Defining your target market. Target market is business dependent and you need to have a very good idea in mind for what users are most expected to buy or use your service or product. In target market, one needs to mainly define the target age and income groups. Read the rest of this entry »
December 16, 2009 at 9:10 am · Filed under Search Engine Optimization, Techie
Lately I have observed that average page download time affects a lot for Google Crawling. Was doing lot of optimizations for a website and in the process of doing that again. Seeing lot change in Search Engine results too.

The above picture shows the website’s Time spent downloading a page (in milliseconds) which is taken down to 1.23 seconds average from initial 16 seconds. Read the rest of this entry »
September 12, 2009 at 2:34 pm · Filed under Techie
While working on Joomla, with infinite plugins and modules installed, I was facing the problem that Google Maps was not working on pages. After 4 hours of digging and frustrations, I finally found that one of my module was using JavaScript include in which windows.onload() event was called which is also called while loading Google Maps. So as the page was being loaded, windows.onload event of Google maps was called first and then windows.onload event of the module was called overriding event call of google maps.
Shit happens while coding and so was done by developers of the module.
Here is the learning part:
The javascript file of the module contained following code:
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windows.onload = function()
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{
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localize();
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var randomnumber = Math.floor(Math.random()*10000);
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var date = new Date();
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}
Read the rest of this entry »
August 19, 2009 at 3:25 am · Filed under Techie
Have come up with architecture for things I had in mind and readings I have been doing a lot. Shown below is a scalable architecture, according to which the software architecture should be written for an application which will be used in different locations and requires geographical based traffic optimizations.
I will be requiring lot of inputs from readers to correct this architecture discussing various problems with it along with enhancements that can be done. Will really appreciate inputs. I can also be contacted at parag dot arora at gmail to discuss a better architecture for the given need.

hardware-architecture
Read the rest of this entry »
August 16, 2009 at 10:56 am · Filed under Techie
A lot of times people ask me what to do next whenever any business problem is given and we need to plan out for its technical execution. I am also a starter as an executor but a very fast learner too J. My immediate concern is how concrete or refined the business problem is. If the problem is not concrete, we need to evolve it but bravo! if the problem is well defined. From technical execution side we need to look upon building the architecture first. Building architecture includes building entity relationship diagram of the business problem to creating relational database to creating hardware level architecture.
Read the rest of this entry »
August 6, 2009 at 2:31 am · Filed under Uncategorized
Found a very interesting presentation on planning a project. ( m4icqewrf7 )
Source: http://www.slideshare.net/joanna_maxwell/creative-project-planning-ideas-1801931
July 25, 2009 at 12:54 am · Filed under Search Engine Optimization
Scraping makes a whole lot of sense while dealing with content recycling problem. By content recycling, I mean here republishing content which is no longer available / searchable on Google which has been removed from Google index. The procedure is to pick up websites from directories as archives.org , checking it on Google index and if it does not exist, publishing it somewhere and submitting to Google’s index (by lot of ways we know). Content scraping is otherwise, dealt as duplicate content penalty from Google if the index check is not done and content already exists on Google.
The problem given is to algorithmically write content for Search Engine Optimization of a travel portal (name confidential). Read the rest of this entry »
June 11, 2009 at 8:24 am · Filed under What Is?
Have been browsing Flickr a lot. Have been visualizing a lot. Thought it a good platform to connect both entities – Flickr as well as my Blog to share stuff here.
Shared in this post is What Is a Social Network. In very simple words, social network is a platform/ network where people exist and interact with each other. Have figured out five useful components of social networks after a good reading mentioned in the drawing. Read the rest of this entry »
June 6, 2009 at 1:06 am · Filed under Techie
Found an interesting framework for rapid application development- CodeIgniters. I actually feel good now for shifting from Symfony and am confident have saved lot of efforts and time.
Here is the comparison of the two frameworks:
1. Symfony is interesting to work with. But the difference in two versions is a big pain. If you are searching for symfony tutorials and find any solution, then just make it sure for what version the tutorial is. Read the rest of this entry »
June 4, 2009 at 2:40 pm · Filed under Semantics, What Is?
A lot of intelligence has been added to application development till now in web world but data intelligence has still been a very challenging task. Data is very important and the well known data-as-king phrase supports the fact. A major challenge is to keep the useful data in a meaningful form. By useful data, I mean here that GIGO (Garbage In, Garbage Out) strategy should be implemented.
Semantics Web is the field of cloud science to solve the data intelligence problem. Semantics can be better explained as “an intelligent information flow machine”.
Data as a blob is no longer acceptable. Read the rest of this entry »
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